Consumer/Patient Engagement

Transform Your Healthcare Marketing Department into a Revenue-Driving Business Growth Unit

As many healthcare profit margins are squeezed tightly between rising costs of supplies and goods (inflation) and declining reimbursements across...

$Consumer\/Patient Engagement$

Think quick, healthcare marketers! What's the first metric you should review to determine the success of your pay per click (PPC) campaign? If...

$Consumer\/Patient Engagement$

What makes a patient tick and why? That’s what you’ll discover when you use psychographic research to further marketing...

$Consumer\/Patient Engagement$

The success of your practice or hospital depends on the people you serve - your patients. That's why it's important to...

$Consumer\/Patient Engagement$

Henry Ford once said, "If there is any one secret of success, it lies in the ability to get the other person's point of view and see things from...

$Consumer\/Patient Engagement$

Orthopedic providers will gain a new generation of patients if they understand what matters most to Millennials and respond to them. This...

$Consumer\/Patient Engagement$

Once an economic movement reserved only for the purchase of goods, consumerism has spread to service-based industries including healthcare. Is...

$Consumer\/Patient Engagement$

“Great things in business are never done by one person; they’re done by a team of people.” This quote from Steve Jobs, the late Apple...

$Consumer\/Patient Engagement$

It's a fact: men would rather chew leather than see a healthcare provider. Well maybe not chew leather, but surveys do show that 60 percent of men...

$Consumer\/Patient Engagement$

At CMG Health Marketing, we're passionate about matching the right patients to the right physicians. Our team of healthcare experts has created a...